Larry Ellison’s jump in agriculture with his business, Sensei firmServes a classic reminder: being a genius in one arena does not mean success in another. As WSJ reportsThe co-founder of Oracle began to reinvent agriculture on Lāna’i Island of Hawaii, which he picked up for $ 300 million in 2012. Eight years and more than $ 500 million plus late, the project is still wading.
Ellison dreamed of greenhouses and robots of robots powered by AI nourishing the world in a lasting way. Instead, Sensei was triggered by technological rumbles – such as Wi -Fi problems and solar panels beaten by Lanai winds – and recruit errors. Think of greenhouses designed for the climate of the Israel desert, when Lāna’i is generally Mogy. The company also mixed mature and baby plants, a plan for a paradise for pest.
Sensei, co-founded by a doctor And Currently conduit By a technological official who directs Sensei de Boston, had small victories, reports the WSJ. Its lettuce and cherry tomatoes now appear in the few local markets and restaurants of the island. But constant delays, upheavals of leadership and expensive errors, including large cannabis houses which were to be emptied and rebuilt, highlight a difficult truth: even bottomless funding is not up to difficult lessons of a specialized industry.
Above: Larry Ellison and his co-founder of Sensei Farms, David Agus