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BUC-EE filed a complaint against a smaller Texas-based service station on allegations of copyright violation, saying that the Super Fuelle logo is too similar to the BUC-EE logo.
The trial brought by BUC-EE in the American district court argues that the cartoon dog of super fuels in a cape logo is too similar to the cartoon beaver from BUC-EE in a hat, according to Fox 4.
In the trial, BUC-EE, which is also based in Texas, says that the Super Fuelle logo presents in the right place an “anthropomorphic and cartoon representation of a smiling animal which is closely like a beaver, which is also positioned in a right -oriented angle and which is represented in front of a circular background. “
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The Katy, in Texas, Buc-Ee is preparing for their great opening which will take place on Monday August 28, 2017. (Getty Images)
BUC-EE also cites that the two logos have similar expressions and dyes.
The popular chain of convenience stores supports in the trial that logos could confuse customers and that confusion has led to a loss of sales from BUC-EE.
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BUC-EE maintains that the super fuels cartoon dog logo is too similar to the cartoon beaver from BUC-EE. (Google Maps)
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The trial wants a permanent injunction to prevent super fuels from using the dog logo, so that super fuels pay buc-ee for any “badly acquired gains” and for all signs, parcels and other materials with the logo of the logo dog to destroy.
