Kim Kardashian is facing backlash for promoting a SKIMS sale during the Los Angeles wildfires, which destroyed more than 1,000 structures.
Comedian Meredith Lynch criticized the reality star for prioritizing her brand over helping the crisis. Meanwhile, his sister Khloe Kardashian offered practical support, sharing ways to help firefighters.
Kim Kardashian’s fans also took to her social media pages, criticizing the billionaire for remaining silent during the raging inferno.
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Kim Kardashian criticized for her post about the sale of SKIMS during the Los Angeles fire
In an Instagram story, Kim Kardashian promoted the SKIMS winter sales, highlighting them with a countdown.
However, the 44-year-old reality star was criticized by Los Angeles writer and comedian Meredith Lynch, who took to social media to call out Kardashian, accusing her of prioritizing her brand over the crisis wildfires that continue to devastate parts of Los Angeles. destroying homes and displacing hundreds of people.
In an Instagram video, Lynch expressed his frustration, saying, “LA is literally burning, and Kimberly Noel is literally posting a message telling us to buy SKIMS.”
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Lynch shared a screenshot of the countdown message and criticized the lack of messaging regarding the fires.
“Not a thought or prayer on her Instagram, but she posts you a countdown to her winter sales,” Lynch noted. “Kim Kardashian, who has such a huge reach, who has such a huge base in Los Angeles, I think it’s crazy that they’re not like, ‘Hey, let me use my platform to deploy as many resources as possible.'”
The writer continued: “No, instead she says ‘buy SKIMS’.”
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Fans also slammed the billionaire for being ‘soulless’
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Lynch highlighted the timing of the Instagram story, calling it insensitive and urging Kardashian’s team to remove the post.
“She has a whole damn social media team that should be stepping up right now,” Lynch said, suggesting the team should prioritize sharing resources for those affected by the fires.
“It’s crazy to me, we’re in the end times right now, this is what’s happening. Because of these billionaires, they’re so insensitive that they don’t care,” she said. added.
Kardashian fans also criticized her on social media, with many saying they were too busy with the Los Angeles fires to buy her SKIMS.
One person wrote on the SKIMS Instagram page: “Yes Kim, do you want to grab a bucket and help put out the fires? You’ll survive a while without publicity.”
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Another said: “Wow, I wish I could think about buying new skims, but I was evacuated from the fires. »
A third person simply wrote: “They are soulless.”
Khloé Kardashian supports wildfire relief as Kim faces backlash over SKIMS promotion
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Meanwhile, the billionaire’s sister, Khloé, took a different approach. She shared an update with her 304 million Instagram followers on the current wildfire crisis.
She revealed that a neighbour, who is in direct contact with the firefighters, described the firefighters as “desperate, hungry and exhausted”.
According to the Daily MailKhloé offered practical ways to help, encouraging her audience to support local fire stations by dropping off supplies like high-protein meals, Gatorade and coffee.
She also shared details for those who want to contribute financially, writing: “If you would like to donate to my neighbor, who will be heading to Costco tomorrow to pick up rotisserie chickens and sides for delivery to multiple stations, you can Venmo : @sean-Whitley.”
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Raging wildfires threaten Kim Kardashian’s $70 million Malibu estate
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Meanwhile, devastating wildfires ravaging Los Angeles are reportedly threatening Kardashian’s $70 million oceanfront estate along the Pacific Coast Highway.
According to The American sunThe fires ravaged more than 5,000 acres, reduced more than 1,000 structures to ashes, and left the region in a state of chaos.
The inferno, fueled by the Olivas and Palisades fires, devastated iconic neighborhoods like Sunset Boulevard.
As fires rage without containment, real-time evacuation maps are constantly updated, leaving residents in a state of fear and uncertainty.
Inside Kim Kardashian’s luxurious $70 million estate, currently under threat of being burned down
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Once owned by model Cindy Crawford and her husband Rande Gerber, Kardashian’s Malibu estate is the epitome of luxury and seclusion.
The sprawling 5,000 square foot property includes four generously sized bedrooms and six bathrooms.
Recognized as a “one-of-a-kind resort,” the estate only became available after Crawford reinvented the space with modern touches.
The property features carefully landscaped grounds, panoramic ocean views, and access to a private beach. A driveway winds past a tennis court, guiding visitors toward the elegant two-story residence.
The master suite offers stunning floor-to-ceiling beach views, a cozy fireplace, and spa-inspired bathrooms.
Additional bedrooms feature private entrances, while the home includes a three-car garage and ample guest parking.